Michelin chef Jonnie Boer is opening a new vegan fast food restaurant in Amsterdam Noord. I got the chance to come up with a concept, design the identity and campaign. The restaurant’s name is La Table Verte and the campaign is called Vegan Fun & Fine Dining. The design gives a Chique but also very fun and playful feel.
For the campaign I used photos of fresh fruits and vegetables. For the identity I drew playful and colorful shapes in Adobe Illustrator.